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| By integrating online advertising and CRM,
ClearSaleing is able to provide direct marketers (companies that market online
but complete sales offline) the same profit tracking and optimization benefits
we provide to Internet retailers. Once you close the loop between online leads
and offline sales, sales are automatically matched to the lead where the sale
originated. With this data, you can identify which ads are responsible for your
most profitable sales. You’ll also be able to maximize the profitability
of your account by focusing your ad spend only on campaigns and sources that
have proven to turn a profit.
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Our services include:
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CRM Audit. We provide audit
services to determine readiness for CRM integration into online advertising
systems and the optimal method for integration. |
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CRM Integration. We provide integration of your CRM and sales
tracking systems (e.g. Oracle, SugarCRM, Salesforce, ACT!, Goldmine,
SalesLogix, custom) with your paid search tools. |
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CRM – Online Advertising Setup.
We provide services to set up your CRM system for additional fields in the
Opportunity, Contact, Account and Lead views. |
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Technology.
ClearSaleing’s CRM module is at the heart of ClearSaleing’s
technology, allowing users to track leads throughout the sales cycle and to
measure advertising effectiveness.
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Experience. ClearSaleing’s
staff has years of experience in delivering and managing CRM projects at many
Fortune 1000 companies.
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