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The Attribution Management Forum 2.0: Part 1 Paid Search and LAV by ClearSaleing Staff
Posted February 13th, 2009 under Attribution Management, Videos, Webinar with No Comments
The Attribution Management Forum 2.0, which took place on January 29, 2009, is the second installment in the Forum series.
This is the first video in the 2.0 series and covers Paid Search and Lifetime Ad Value (LAV). The different Purchase Paths explored in this video include : search with a time element, product sold is unrelated to the ads, and lifetime ad value with related products. Please visit ClearSaleingInc on YouTube for the latest Attribution videos and also the Attribution Management website for updates, analysis, information on upcoming Forums.