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ClearSaleing Leaps Ahead in Attribution Management: Watch as ClearSaleing Co-Founder and CIO, Adam Goldberg, ta.. http://bit.ly/yfiA6 2009-09-28

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Archive for November, 2009

Burying The Last Click: ClearSaleing To Host December 1 Webinar On Interactive Attribution Featuring Independent Research Firm by ClearSaleing Staff

Posted November 23rd, 2009 under Analytics, Attribution Management, News, Press Releases, Uncategorized, Webinar, What's New? with No Comments

ClearSaleing discusses attribution management best practices at two upcoming events. Columbus, Ohio, November 23, 2009 -- ClearSaleing, a technology and thought leader in attribution management, announced today it is sponsoring a December 1st webinar on interactive attribution in which leading attribution authority, Emily Riley, Forrester Research, Inc. Senior Analyst, will be the guest speaker. The webinar follows on the heels of the October 2009 published Forrester report ...

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Attribution Management Buyers Guide Part 8,9,10 – Basic Attribution Models, Mathematical Attribution & Data Warehousing by Adam Goldberg

Posted November 23rd, 2009 under All Blogs, Analytics, Attribution Management, Videos, Webinar with No Comments

Given the critical nature of attribution management to advertising analytics, we have created the Attribution Management Buyer's Guide for marketers to use when selecting an advertising analytics and optimization platform.  The Guide is intended to highlight key attribution management features and functionality that should be available in any advertising analytics solution you select. This is the eighth blog in a 10-part blog series for the Attribution Management Buyers Guide. This eighth ...

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Webinar: Interactive Attribution- Last Click Measurement Is Dead. Now What? by ClearSaleing Staff

Posted November 13th, 2009 under Analytics, Attribution Management, News, Webinar, What's New? with No Comments

Join ClearSaleing CIO and Co-Founder, Adam Goldberg, along with guest speaker, Forrester Senior Analyst, Emily Riley, for the webinar Interactive Attribution: Last Click Measurement Is Dead. Now What? Recently, several leading players in the online advertising industry have introduced the concept of attribution measurement, which assigns credit to multiple touchpoints in a consumer’s purchase path.  Emily Riley, a leading authority ...

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ClearSaleing Launches New Functionality for Interactive Agencies Which Improves Social Media Tracking and Ad Creative Management by ClearSaleing Staff

Posted November 5th, 2009 under Analytics, Attribution Management, News, PPA, PPC, Press Releases, Uncategorized with No Comments

Release 4.4 of ClearSaleing's Advertising Analytics and Attribution Management Technology Adds 3,000 Social Media Sites and Provides a Single Interface for Campaign Creative Changes Across All Search Engines Columbus, Ohio (PRWEB) November 5, 2009 -- In the midst of the crucial holiday buying season, interactive agencies and online advertisers need to know which ads are the most profitable and be able to make quick adjustments to ad creatives across multiple search ...

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