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DM News: Search and discover new opportunities by ClearSaleing Staff

Posted December 15th, 2009 under Analytics, Attribution Management, News, Press Releases, Uncategorized, What's New? with No Comments

Search marketing continues to dominate the online marketing landscape even as other digital strategies gain traction. For marketers, the ability to accurately test and measure the role of search in a customer’s purchase decision is more important than ever as they diversify their online marketing efforts in response to the growing popularity of Twitter, Facebook and other online channels.

“With the economy, more people are searching for discount-related terms” and fewer for product terms….

Continue reading article on DMNews site…

This entry was posted on Tuesday, December 15th, 2009 at 8:54 am and is filed under Analytics, Attribution Management, News, Press Releases, Uncategorized, What's New?. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.