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Archive for June, 2010

ClearSaleing and Rosetta Team Up to Reveal How Attribution Management Steps Up Agency Performance by ClearSaleing Staff

Posted June 23rd, 2010 under Analytics, Attribution Management, News, Press Releases, Uncategorized, Webinar, What's New? with No Comments

June 30th Webinar to Focus on ClearSaleing Attribution Platform Columbus, Ohio (PRWEB) June 23, 2010 -- From first to ‘last click’ and beyond, agencies executing at an optimum level today are incorporating sophisticated advertising analytics into their client service. They realize the importance of seeing how, and when, each element in the marketing mix affects a customer action along the ‘purchase path.’ A classic example is Princeton, New Jersey-based Rosetta, which ...

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Looking Beyond Last Click: An Agency’s Approach To Interactive Attribution by ClearSaleing Staff

Posted June 21st, 2010 under Analytics, Attribution Management, News, Press Releases, Uncategorized, Webinar, What's New? with No Comments

Join ClearSaleing on Wednesday, June 30 at 1pm EST for the next webinar in the Attribution Management series titled:  Looking Beyond Last Click: Rosetta's Approach To Interactive Attribution. Rosetta's command of ClearSaleing's attribution management technology has helped them improve client performance in many ways. Join us for this free webinar to discover more about: How different marketing tactics tend to come in at ...

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Analyzing The Value Of Social Media Monitoring by Adam Goldberg

Posted June 15th, 2010 under All Blogs, Analytics, News, Optimization, Social Media, What's New? with One Comment

We’ve met with several companies in the Social Media Monitoring space. After seeing their products, I can definitely see some value in what they provide. There are certain actions that are clear cut from this type of data, while other actions are not as clear to me. All social monitoring technologies pull data from popular social sites, such as Facebook, Twitter, Blogger, MySpace, etc. Since they all pull data from the ...

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Clear sailing for ClearSaleing as Clients Come Calling for Ad Analytics by ClearSaleing Staff

Posted June 1st, 2010 under All Blogs, Analytics, Attribution Management, News, Press Releases, What's New? with No Comments

Advertising has always been a tricky business. With the dawn of advertising on the internet, that tricky situation became an impossibly intricate one: a dizzying array of mouse clicks, website "hits" and page referrals. While companies jockeyed to accurately measure the success of internet advertising, Columbus-based ClearSaleing Inc. has become a leader in ensuring its clients are getting the most bang for their online advertising ...

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