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Archive for October, 2010
Columbus Business First Ranks ClearSaleing 10th Among Central Ohio’s 50 Fastest Growing Companies by ClearSaleing Staff
Posted October 27th, 2010 under Affiliates, Analytics, Attribution Management, News, Press Releases, Uncategorized, What's New?, Word of Mouth with No Comments
Attribution Management Leader Recognized for Impressive Revenue Growth
Columbus, OH (PRWEB) October 26, 2010
Attribution management and advertising analytics leader ClearSaleing announced today that it has been named the 10th fastest growing company in the annual Fast 50 list published by Columbus Business First. Announced during the 15th Annual Fast 50 Luncheon last week, the Fast 50 list recognizes and ranks Central ...
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ClearSaleing Ranks 10th- Columbus Business First Fast 50 by ClearSaleing Staff
Posted October 22nd, 2010 under Analytics, Attribution Management, News, Uncategorized with No Comments
Deanna Bottar, Columbus BusinessFirst
Why was ClearSaleing started?
Dig back in time to an age-old problem made famous by the man said to be the father of modern advertising, John Wanamaker, and you discover why ClearSaleing began: “Half the money I spend on advertising is wasted. The trouble is, I don’t know which half.”
“In the advent of the digital age in online advertising, it ...
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SES Chicago Attendees Get Knowledge ROI via ClearSaleing Attribution Insights by ClearSaleing Staff
Posted October 21st, 2010 under Analytics, Attribution Management, News, Press Releases, Uncategorized, What's New? with No Comments
ClearSaleing's Adam Goldberg to Show Benefits of Attribution in B2B and Multi-Channel Marketing
Chicago, IL (PRWEB) October 19, 2010
Applying attribution management to improving B2B lead generation, and using attribution to increase ROI in cross-channel marketing, are on ClearSaleing’s agenda at the Search Engine Strategies Chicago conference, October 18-22. ClearSaleing, a leader in attribution management and advertising analytics, will explore the benefits ...
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SEW Blog- Testing Is a Waste of Time by Adam Goldberg
Posted October 13th, 2010 under All Blogs, Analytics, Attribution Management, Uncategorized with No Comments
Testing seems to be the answer to everything advertising-related these days. When an audience member asks a tough question at a conference, a panel member inevitably says, "You have to test."
Many of the things that we want to know or try requires that we set up a test. Tests typically need to run for a period that is twice as long as your average sales cycle ...
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ClearSaleing Takes the Mystery out of Attribution at SMX East by ClearSaleing Staff
Posted October 4th, 2010 under Analytics, Attribution Management, News, Press Releases, Uncategorized, What's New? with No Comments
On the Agenda is the Right Way to Measure ROI Across all Marketing Channels
New York, NY (PRWEB) October 4, 2010
ClearSaleing, a leader in attribution management and advertising analytics, will examine how to use attribution to obtain deeper customer insights and more accurate ROI analysis at SMX East, October 4-6, at the Javits Convention Center.
ClearSaleing co-founder and Chief Innovation Officer Adam Goldberg will ...
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Search Engine Watch Blog- 5 Overlooked Actionable Benefits of Attribution by Adam Goldberg
Posted October 1st, 2010 under Analytics, Attribution Management, News, Optimization, Uncategorized, What's New? with No Comments
Attribution management is about giving credit where credit is due. In the process of applying attribution management to measure your online media, a lot of other information can be garnered and turned into action.
Attribution management begins with a tracking technology in place that allows you to track both clicks and view-throughs, and tracks beyond the last click. Here's an example of the type of data available on a particular order ...
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Webinar: The Total Economic Impact of ClearSaleing by ClearSaleing Staff
Posted October 1st, 2010 under Analytics, Attribution Management, News, Press Releases, Uncategorized, Webinar with No Comments
The Total Economic Impact of ClearSaleing
Forrester Consulting recently examined the total economic impact and potential ROI that enterprises may realize by deploying ClearSaleing's advanced advertising analytics and attribution management platform. Join us for this free webinar to see the full analysis and how ClearSaleing's customers have benefited from implementing its attribution management solution, including:
Methodology of the TEI
How attribution increased profitability
Credit ...
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