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Visit ClearSaleing at Hosting.com Booth # 1608, VMWorld, San Francisco, August 31-September 2
August 31st, 2010 with No Comments -
Search Engine Watch: Optimizing Display
August 27th, 2010 with No Comments -
Podcast: Attribution Analytics and the Purchase Path
August 26th, 2010 with No Comments
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Visit ClearSaleing at Hosting.com Booth # 1608, VMWorld, San Francisco, August 31-September 2 by ClearSaleing Staff
Posted August 31st, 2010 under Analytics, Attribution Management, News, Press Releases, Uncategorized with No Comments
Benefits of Cloud Hosting to be Focus of ClearSaleing-Hosting.com Booth Discussions
Columbus, OH (PRWEB) August 31, 2010Virtualization and cloud computing adds tremendous value in reducing IT complexity and enabling IT as a service. At VMWorld, San Francisco, Moscone Center, August 31-September 2, ClearSaleing, the industry leader in advertising analytics and attribution management, and Hosting.com,a global provider of enterprise-class IT infrastructure solutions, ...
Continue reading Visit ClearSaleing at Hosting.com Booth # 1608, VMWorld, San Francisco, August 31-September 2 »
Podcast: Attribution Analytics and the Purchase Path by ClearSaleing Staff
Posted August 26th, 2010 under Analytics, Attribution Management, News, Press Releases, What's New? with No Comments
From the SES San Fransisco conference and expo, listen as Webmaster Radio interviews ClearSaleing CIO and co-founder Adam Goldberg. Discussions include the purchase path, the chronological sequence of events that take place prior to conversion, and attribution analytics. Listen here
Continue reading Podcast: Attribution Analytics and the Purchase Path »
Negotiating Advertising Cost of Acquisition: ClearSaleing and American Greetings Reveal Best Practices in Limiting Spend Waste via Attribution by ClearSaleing Staff
Posted August 20th, 2010 under Analytics, Attribution Management, News, Optimization, Press Releases, What's New? with No Comments
San Francisco (PRWEB) August 17, 2010
Controlling advertising costs is a top-of-mind consideration these days, but negotiating a lower Cost of Acquisition (CPA) is tough without convincing data to back it up. At booth 320 during Search Engine Strategies San Francisco, August 16-20, ClearSaleing, the industry leader in advertising analytics and attribution management, will show how applying attribution criteria to CPA ...
Continue reading Negotiating Advertising Cost of Acquisition: ClearSaleing and American Greetings Reveal Best Practices in Limiting Spend Waste via Attribution »
Let’s Hear It For The Brand: Attribution Management by ClearSaleing Staff
Posted August 13th, 2010 under Analytics, Attribution Management, News, Presentations, Press Releases, Uncategorized, Webinar, What's New? with No Comments
Date: Wednesday August 25, 2010
Time: 1:00 PM EDT | 10:00 AM PDT
Register now for the upcoming webinar Let’s Hear It For The Brand: Attribution Management.
Knowing that there are more effective ways to measure and budget is one thing; knowing how to put that knowledge into action for your specific business goals is quite another.
Join Range Online Media and ClearSaleing as we approach attribution ...
Continue reading Let’s Hear It For The Brand: Attribution Management »
ClearSaleing and Mindset Media First to Offer Integrated Advertising Analytics and Psychographic Profiling to Advertisers by ClearSaleing Staff
Posted August 12th, 2010 under Analytics, Attribution Management, News, Press Releases, What's New? with No Comments
Partnership increases advertisers' profits through personality-level understanding
COLUMBUS, Ohio, Aug. 10 /PRNewswire/ -- ClearSaleing, the industry leader in advertising analytics and attribution management, and Mindset Media, the makers of the world's first and only psychographic ad technology, today announced a partnership to provide advertisers with a powerful ...
Continue reading ClearSaleing and Mindset Media First to Offer Integrated Advertising Analytics and Psychographic Profiling to Advertisers »
MarketingVOX: Will Google’s New Mobile Ad Format Usher in CPA on a Wide Scale? by ClearSaleing Staff
Posted August 4th, 2010 under Analytics, News, PPC, What's New? with No Comments
Google has launched a new mobile local ad product that extends the click-to-call phone number functionality that debuted at the beginning of the year.
This latest enhancement lets marketers embed maps within expandable ad units, and then target the ads according to a customer's immediate location. When the ad is expanded, it pinpoints the business' location on a map along with a click-to-call phone number and ...
Continue reading MarketingVOX: Will Google’s New Mobile Ad Format Usher in CPA on a Wide Scale? »
Upcoming Webinar: Attributions Other Actionable Benefits by ClearSaleing Staff
Posted July 26th, 2010 under Analytics, Attribution Management, News, Press Releases, Uncategorized, Webinar with No Comments
The next webinar in the Attribution Management Forum series, Attribution's Other Actionable Benefits, is Wednesday August 4th at 1pm EST.
Attribution Management is about giving credit where credit is due. In the process of applying attribution management to measure your online media, there is a lot of other information that can be garnered and turned into action. In this free ...
Continue reading Upcoming Webinar: Attributions Other Actionable Benefits »
Webinar Video: Rosetta’s Approach To Interactive Attribution by ClearSaleing Staff
Posted July 8th, 2010 under Analytics, Attribution Management, News, Uncategorized, Videos, Webinar with No Comments
The ClearSaleing and Rosetta co-sponsored webcast titled, Looking Beyond Last Click: Rosetta's Approach To Interactive Attribution is now available for on-demand viewing. The webcast featured Brean Bark, Analytics and Optimization Manager, and Aaron Smith, Manager – Search, Online and Social Media, both from Rosetta. The session was moderated by ClearSaleing's CIO and co-founder, Adam Goldberg.
This free webinar discussed:
How different marketing tactics tend to come in at different ...
Continue reading Webinar Video: Rosetta’s Approach To Interactive Attribution »
ClearSaleing and Rosetta Team Up to Reveal How Attribution Management Steps Up Agency Performance by ClearSaleing Staff
Posted June 23rd, 2010 under Analytics, Attribution Management, News, Press Releases, Uncategorized, Webinar, What's New? with No Comments
June 30th Webinar to Focus on ClearSaleing Attribution Platform
Columbus, Ohio (PRWEB) June 23, 2010 -- From first to ‘last click’ and beyond, agencies executing at an optimum level today are incorporating sophisticated advertising analytics into their client service. They realize the importance of seeing how, and when, each element in the marketing mix affects a customer action along the ‘purchase path.’
A classic example is Princeton, New Jersey-based Rosetta, which ...
Continue reading ClearSaleing and Rosetta Team Up to Reveal How Attribution Management Steps Up Agency Performance »
Looking Beyond Last Click: An Agency’s Approach To Interactive Attribution by ClearSaleing Staff
Posted June 21st, 2010 under Analytics, Attribution Management, News, Press Releases, Uncategorized, Webinar, What's New? with No Comments
Join ClearSaleing on Wednesday, June 30 at 1pm EST for the next webinar in the Attribution Management series titled: Looking Beyond Last Click: Rosetta's Approach To Interactive Attribution.
Rosetta's command of ClearSaleing's attribution management technology has helped them improve client performance in many ways. Join us for this free webinar to discover more about:
How different marketing tactics tend to come in at ...
Continue reading Looking Beyond Last Click: An Agency’s Approach To Interactive Attribution »
Clear sailing for ClearSaleing as Clients Come Calling for Ad Analytics by ClearSaleing Staff
Posted June 1st, 2010 under All Blogs, Analytics, Attribution Management, News, Press Releases, What's New? with No Comments
Advertising has always been a tricky business. With the dawn of advertising on the internet, that tricky situation became an impossibly intricate one: a dizzying array of mouse clicks, website "hits" and page referrals.
While companies jockeyed to accurately measure the success of internet advertising, Columbus-based ClearSaleing Inc. has become a leader in ensuring its clients are getting the most bang for their online advertising ...
Continue reading Clear sailing for ClearSaleing as Clients Come Calling for Ad Analytics »
Webinar Available- Attribution Management: Common Myths & Misconceptions by ClearSaleing Staff
Posted May 13th, 2010 under All Blogs, Analytics, Attribution Management, News, Press Releases, Uncategorized, Webinar, What's New? with No Comments
The latest webinar in the Attribution Management Forum series is now available for on-demand viewing. Attribution Management: Common Myths & Misconceptions provides an overview of the 12 most commonly held beliefs about the concept of attribution management. Other topics discussed in the webinar include:
How to analyze your current attribution management status (or lack of it);
Are there any good tools available?
Which ads and sources should ...
Continue reading Webinar Available- Attribution Management: Common Myths & Misconceptions »