ClearSaleing believes that flexibility and customization is a key tenet of a long-term attribution solution. As such, our advanced analytics team can create completely customized and unique attribution that is tailored to your specific business needs. Is your business geographically bound and needing to weight certain markets higher than others? Is your business heavily influenced by weather? These are examples of data points that can be factored into the attribution model designed uniquely for your business. Any attribution model can also be deployed using the ClearSaleing Altitude methodology and thereby adding daily adjustments for media saturation and diminishing returns.